NEOPOLIA
Neopolia is an industrial business network, created almost 25 years ago by 12 business leaders in search of new markets and sources of diversification. Today, it brings together more than 200 members, industrial companies based in the Pays de la Loire region.
As a recognized industrial player, Neopolia builds and implements multi-expertise offers, mainly in the mobility and energy markets.
Neopolia relies on its member companies for industrial implementation of objects or services, and supports the customer from the early stages of the project through to delivery.
Context
For the SIAE (Salon International de l'Aéronautique et de l'Espace) in Le Bourget, Neopolia wanted to showcase the members of its aeronautics cluster.
Objective : demonstrate the cohesiveness and complementarity of these members' varied expertise, while engaging visitors.
With its compact crowds and hundreds of exhibitors, Le Bouget is a must-attend event in the industry.
The final result, also available on their website and youtube channel
Work
We produced a 2D video and a VR version in 6K 180° stereoscopic, enabling seated immersion with a depth effect.
The main environment, provided by a partner, represented a custom-designed business jet interior.
Each cluster member is highlighted in a sequence shot: detailed components, realistic textures, and clearly identified with their logo and accompanying text.
The 2D version was developed iteratively to refine the message, before being adapted for virtual reality. This immersive presentation symbolizes the synergy between the companies, while evoking their ability to work together on ambitious projects.
The video will be streamed on several screens over several days, as well as in a VR headset.
Benefits
For Neopolia and its members, these videos :
Were very well received by the public, including the President of the Pays de la Loire CCI.
Created enthusiasm among members, who were enchanted by the opportunity to showcase their expertise.
Versatile use: trade-show presentation and website distribution.
They draw the eye to the stand, liven up discussions and set Neopolia apart from other exhibitors.
The impact of the 3D videos has been very positive.
The region's president and other VIPs tried out VR and loved it. It allowed us to stand out from the others and showcase our ability to design and create. The collaboration was excellent. Always listening, always finding solutions. On-time and compliant delivery. The collaboration was very good, perfect.
Laurence Beloin - Aerospace and Defense Cluster Manager